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Startup Externship

Format:
Virtual or Hybrid

Duration:
20 hours

Starting from:
$399 per person

Learn to invest in yourself and discover the skills necessary to maximize your chances of obtaining and maintaining business success with our virtual startup externship. This program is for budding entrepreneurs and anyone interested in a business focused career. Discover what startup roles are essential for company growth, why they are important and how they fit together to create a successful business. Hear how passion is the key to success through stories of top entrepreneurs driving their businesses forward. On this entrepreneurial journey, you’ll understand how products and services are created by:

• Learn how to target customers, discover and validate their problems.
• Explore how to create solutions and innovation to solve unmet customer needs.
• Put it all together by creating a business model around your new solution.
• Identify how to create growth loops in your business.
• Pitch your business to potential investors.
• Build in-demand employability skills such as critical thinking, problem solving, confidence and collaboration.
• Earn digital badges to display on their resume and a certificate of completion at the end of the program.

    Startup Team Project

    Come together with your fellow students and develop your very own startup business. After learning how to identify your customer and validate their problems it's onto the fun part, creating a solution! How will you sell your product to your customer? How will it solve the customer’s problem? What new value will you create for your customer? How do you compare to the competitors?

    Learn from real companies’ successes and failures while creating solutions for customers, just like you will with your startup team. This real-life simulation will teach you the realities of working in the business world and the challenges you would face everyday.

    Daily Itinerary

    Day 1 INTRODUCTION AND DEFINING THE PROBLEM

    Start with an introduction to Entrepreneurship (Developing, launching and running a business) and learning what core competencies are needed to be successful. Then through exercises, learn how to identify customers and define their problems.

    Team Startup Project:

    Brainstorm your customers unmet needs or opportunities. Think about their problems and how your business could solve them.

    Day 2 STRATEGIC IDEAS

    Start the day creating an entrepreneurship idea for the program and establish a unique value proposition. Get an introduction to marketing, branding and social media strategies. Learn how to conduct market research and the power of experimentation.

    Team Startup Project:

    Interview and survey your potential customers to validate your ideas from yesterday’s session.

    Day 3 DESIGNING AND DEVELOPING YOUR SOLUTION

    Explore design principles and create a concept for your product. Learn how developers and designers would in tandem to test and debug prototypes and the role the product manager plays.

    Team Startup Project:

    Sketch out your idea for your product, pick out design templates and learn how to quickly make your design a reality.

    Day 4 BUISNESS MODELLING

    Understand different business models and their effects on sales, price and growth to find the model that works best for your startup.

    Team Startup Project:

    Complete a business model canvas. Determine how you can easily communicate your value proposition.

    Day 5 PITCHING YOUR COMPANY

    Learn what it takes to secure funding from investors and how to sell outsiders on your vision. Discover the different types of investors, the funding rounds and the role incubators and accelerators play in the startup ecosystem.

    Team Startup Project:

    Time to show off your work! Prepare a presentation with your team and pitch your business to potential investors.

    Online Course Requirements:

    • Any compatible computer

    • Webcam and microphone

    • Stable internet connection

    Your Tuition Includes:

    • Industry professional guest speakers and workshops

    • Five days of combined learning

    • Digital badges and certificate of completion

    • Service and support from our team before, during and after the program